“Research shows that businesses with well-managed, consistent brands are worth up to 20% higher than those who aren’t” – Lucy Hunt of Brandworkz
Creating a cohesive brand message, simple right? Coming up with a website, email, and social profiles should not be that hard. But while being creative with your branding may fit the brand personality, it is important to also be consistent with your identity to ensure that you are easily found by your customers across platforms. Whenever possible, your digital identity should translate across assets. Check out the infographic below for a quick cheat sheet on consistent digital branding.